Website for a Tax, Audit and Legal Firm.
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Context
Brand relaunch and digital implementation.
Constanta is an owner-led tax consulting and audit firm based in Munich. The brand team at Martin et Karczinski had developed a new corporate design: brand values, wordmark, color system, typography, and a set of design elements. The website was the next step to bring this brand consistently into the digital space.
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My Role
Translating the corporate design into a website.
Responsible for UX, UI, and prototyping. I built the content architecture, applied the visual system across all templates, and produced responsive layouts for desktop, tablet, and mobile. I also wrote the photographer briefing for the image shoot, which shaped the visual world of the entire site. Frontend was supported during development.
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Approach & Decisions
An editorial layout built on the brand system.
Generous whitespace and a calm sidebar navigation structure the content and convey seriousness, which fits the advisory role of the firm. BentonSans from the brand was used throughout because the typeface is factual, modern, and highly readable. The translucent design squares from the keyvisual run through every page as a motif.
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Outcome
A consistent digital presence for the new brand.
he website went live in 2019 and translated the corporate design consistently into the digital space. Sections like firm, services, industries, and careers received a clear hierarchy. Strong numbers like 351 mandates or 26 employees were visually highlighted to build trust. Constanta now had a coherent digital platform end to end.
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More Work
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Other projects from my portfolio, spanning different industries and challenges.
